Figures, territories and tools to build your project, from the Channel to the Basque Country. Public data, dated and sourced, in open access.
Or tap a town on the map, for example , or .
Updated 9 October 2026 · public sources · open access
Detailed pages are in French; this page and the essentials are translated. Read the essentials · Suggest a better translation
A figure on its own says little. Here is what they tell this year, from the bay of Mont-Saint-Michel to the beaches of the Landes.
With 2.79 million visitors in 2025, up 3.1%, the bay remains the great draw of Normandy and Brittany. Summer 2026 was quieter (−6%): visits are spreading more evenly across the year.
Établissement public du Mont-Saint-Michel, 2025 review (Jan. 2026); Tendance Ouest, summer 2026
Destination profiles →108.7 million tourist overnight stays in 2025, after the record 115 million in 2023. The dip is slight (−2%) and the level remains well above 2019 (99.7 million).
Tourisme Bretagne, annual reviews (2019 calculated with the former method)
Visitor numbers in detail →In Nouvelle-Aquitaine, overnight stays in 4 and 5-star hotels rose by 12.7% between 2022 and 2025, while those in 1 and 2-star hotels fell by 7.5%. American guests jumped by 29% in one year.
Insee Flash Nouvelle-Aquitaine no. 138, April 2026
Hotel classes and customers →2.9 billion euros of hotel transactions in France in 2025, above 2019. Credit, however, is getting dearer again: 3.66% on average for new business loans in August 2026.
BNP Paribas Real Estate; Banque de France, Stat Info of 8 October 2026
The cost of money →Cliffs, harbours, islands and towns: a glimpse of the coast from north to south. Freely licensed photos, each one credited.
Takeovers, openings, season reviews: a selection of open-access articles (in French), and the upcoming events that will fill hotels.
Taking over a hotel in the Manche, opening guest rooms in the Morbihan, financing property in La Rochelle: every project that settles here keeps the coast alive. Here is how to stress-test yours.
Price of the property and of the business, equity, term, rate: see the annual repayment, the share of revenue it represents and what the bank will look at.
Open the simulators →Twenty-room hotel, boutique hotel, hotel-restaurant, guest rooms: Excel models built on public ratios, with advice from professional guides.
Download the models →Hotel Manager puts you in charge of an independent hotel on the coast: prices, staff, works, seasons. A good way to feel what keeps a business afloat, or sinks it.
Start a game →Each report is dated, sourced and kept up to date. Chart data can be downloaded. The reports are in French; the essentials are translated.
Visitor numbers, performance by hotel class, business tourism, distribution, investment.
Thirteen départements compared, nineteen zones, and how to get there.
Rates, equity, terms, property and business, rent between the two companies.
Four standard projects in Excel, sourced assumptions and practical advice.
Open-access articles on hotels and tourism in western France.
Offshore races, conferences, trade fairs, historic anniversaries.
The bodies cited, the scopes, what remains unavailable.
One page, every topic: the key figures and their sources.
West Coast Hospitality brings together hotel, restaurant and retail professionals based in Brittany and Normandy. Some own property, others run establishments, others bring capital or expertise. Each deal brings in the people it needs.
This site is our working base, open to all: the studies we read, the figures we track, the calculations we make before committing. The more solid projects there are in the West, the better the region does.
You have a project in the West, you finance projects, or you are selling an establishment: tell us in a few lines what it is about.
It flies over the coast and knows the site's figures. Ask your question, or pick one below.
Municipalities in the 23 départements of western France, site pages, press articles, events, glossary. Results are in French.